Terms of Service

1. About Goarau

Goarau is a web platform that helps advertising agencies and professional media buyers manage TikTok Ads. Through the official TikTok API for Business, the Service lets you:

• connect TikTok advertiser accounts using TikTok's official OAuth authorization;
• view performance reports and dashboards;
• create and manage campaigns, ad groups and ads from templates;
• manage a creative library, identities, Display Cards, product catalogs (DSA) and feeds;
• configure and verify pixels and the Events API;
• build audiences and lookalike audiences;
• moderate comments on your ads;
• set up automation rules that you define (for example, pause an ad, adjust a budget or send a notification);
• track profit and loss, and manage Business Center balance (top up and deduction) with your explicit confirmation.

In these Terms, "Goarau", "we", "us" and "our" refer to NRT WORLDWIDE LLC, a limited liability company with its principal office at 8722 E Laurel St, Mesa, AZ 85207, United States, and its Brazilian affiliate NRT SERVIÇOS ADMINISTRATIVOS LTDA, a company registered in Brazil under CNPJ 39.828.030/0001-26, with its registered office at Avenida Ayrton Senna da Silva, 200, Sala 310, Gleba Fazenda Palhano, Londrina, PR, 86050-460, Brazil, which jointly operate the Service. "You" and "Customer" refer to the subscribing customer and every person who uses the Service under that customer's account.

2. Acceptance of these Terms

By signing in to or otherwise using the Service, you confirm that you have read, understood and agree to be bound by these Terms and by our Privacy Policy. If you use the Service on behalf of a company or agency, you confirm that you are authorized to accept these Terms on its behalf, and "you" includes that organization. If you do not agree, do not use the Service.

3. Eligibility and access by invitation

The Service is a professional tool offered only to subscribing customers, such as advertising agencies and professional media buyers. There is no public sign up. Accounts are created by the Goarau team by invitation. To request access, write to support@goarau.com.

You must be at least 18 years old and legally able to enter into a binding contract to use the Service. The Service is intended for business use and not for personal, family or household purposes.

4. Accounts and security

• You must provide accurate information and keep it up to date.
• You are responsible for keeping your sign-in credentials confidential and for all activity that occurs under your account.
• Do not share your account with people who are not authorized by the customer, and do not let anyone access advertiser accounts they are not entitled to manage.
• Notify us immediately at support@goarau.com if you suspect unauthorized access to your account.

Passwords are stored as salted hashes and TikTok access tokens are stored encrypted. More detail is available in our Privacy Policy.

5. Use of the TikTok API for Business

Goarau connects to TikTok only through the official TikTok API for Business. When you connect a TikTok advertiser account, you are redirected to TikTok to review and approve the permissions requested. By completing that authorization:

• Limited authorization. You authorize Goarau to access the advertiser accounts and data you approved, and to act on your behalf only to perform the actions that you yourself request in the Service, or that you configure in advance through automation rules you create. Goarau does not take actions in your TikTok accounts on its own initiative.
• Campaigns are created paused. Campaigns, ad groups and ads created through Goarau, including those created from templates, are created in a paused state. Nothing starts delivering or spending until you review it and activate it yourself.
• Financial actions require explicit confirmation. Business Center balance operations, such as top ups and deductions, are executed only after you explicitly confirm each operation in the Service. See Section 6.
• Compliance with TikTok terms. You agree to comply with the TikTok Advertising Policies, the TikTok for Business terms, the TikTok Commercial Terms of Service and any other TikTok terms that apply to your advertiser accounts, Business Centers, pixels, catalogs and content. Goarau does not change or override any of TikTok's rules, reviews or decisions.
• Authority over accounts. You may only connect advertiser accounts and Business Centers that you own or that you are authorized to manage, for example under a written agreement with the advertiser you represent.
• Revocation. You may disconnect a TikTok connection at any time from inside the Service, or revoke Goarau's access in your TikTok For Business account or Business Center settings. When you disconnect, the stored access tokens for that connection are deleted immediately and Goarau can no longer act on that account.
• TikTok availability. Features depend on the TikTok API for Business. TikTok may change, limit or discontinue its API, permissions or rate limits at any time, and this may affect the Service. TikTok's own decisions, such as ad review results, account restrictions or billing, are outside Goarau's control.

Goarau uses data obtained from the TikTok API only to display and manage it inside your own customer account. It is kept isolated per customer and is never sold or used for advertising by third parties.

6. Balance and financial operations

The Service may let you view balances and transfer funds between a Business Center and its advertiser accounts, using the capabilities that TikTok makes available through its API. For these operations:

• every top up or deduction is shown to you with its amount and destination, and is only submitted after your explicit confirmation;
• automation rules cannot move balance without your confirmation;
• Goarau does not hold, receive or process your advertising funds. Funds remain in your TikTok accounts and are handled by TikTok under your agreement with TikTok;
• you are responsible for checking amounts before you confirm, and for any operation you confirm.

Profit and loss figures in the Service are management estimates based on data from TikTok and on information you provide. They are not accounting, tax or financial advice.

7. Acceptable use

You agree to use the Service lawfully and in line with the policies of TikTok and every platform you connect. In particular, you must not use Goarau to:

• evade, bypass or manipulate TikTok's ad review, policy enforcement or account restrictions;
• engage in cloaking, meaning showing different content or destinations to reviewers than to users;
• create, operate or manage fake, impersonated, stolen or unauthorized accounts, Business Centers or identities;
• advertise illegal products or services, or run deceptive, misleading, fraudulent or harmful ads;
• infringe the intellectual property, privacy or other rights of others;
• collect or use personal data in violation of applicable law, or send pixel or Events API data without a valid legal basis and the notices or consents required;
• upload malware or content you do not have the right to use;
• access accounts, data or parts of the Service that you are not authorized to access, or attempt to probe, scan or test the vulnerability of the Service;
• interfere with or overload the Service, the TikTok API or their infrastructure, including by exceeding rate limits or using automated scripts against the Service;
• resell, sublicense or provide the Service to third parties without our written permission;
• copy, reverse engineer or attempt to extract the source code of the Service, except where the law allows it.

We may investigate suspected violations and may suspend access, disconnect integrations or report conduct to TikTok or to authorities where appropriate.

8. Your ads, content and spend

You remain the advertiser, or the authorized representative of the advertiser, for every campaign you manage through Goarau. You are solely responsible for:

• the content of your ads, creatives, landing pages, catalogs and feeds, and for having all rights and permissions needed to use them;
• the targeting, budgets, bids and schedules you choose, and the decision to activate any campaign;
• all advertising spend and fees charged by TikTok, including spend caused by automation rules you configure;
• compliance with advertising, consumer protection, privacy and other laws that apply to your ads and your business.

Goarau does not guarantee any performance result, approval of an ad by TikTok, or return on ad spend.

9. Automation rules

Automation rules run only as you define them. You choose their conditions and actions, such as pausing an ad, adjusting a budget within the limits you set, or sending a notification. You are responsible for reviewing your rules and their effects. Rules depend on data reported by TikTok, which may be delayed or revised, so results may differ from what you expect. You can disable any rule at any time.

10. Data and privacy

Our Privacy Policy explains what data we collect, how we use it, how long we keep it and the rights you have. In short: we use your data and the data obtained from the TikTok API only to provide the Service to you, we keep each customer's data isolated, we do not sell data or share it with third parties for advertising, and we delete it on request within 30 days, as described in the Privacy Policy. To request deletion, email support@goarau.com.

As between you and Goarau, you keep all rights to your advertising data and content. You grant us a limited, non-exclusive license to host, process and display that data and content solely to provide, secure and support the Service for you.

11. Intellectual property

The Service, including its software, design, text, graphics and the Goarau name and logo, is owned by Goarau and protected by intellectual property laws. Subject to these Terms and your active subscription, we grant you a limited, non-exclusive, non-transferable, revocable right to use the Service for your internal business purposes. No other rights are granted.

If you send us feedback or suggestions, we may use them without any obligation to you.

12. No affiliation with TikTok

Goarau is an independent product. It is not affiliated with, sponsored by or endorsed by TikTok, ByteDance or any of their affiliates. TikTok and the TikTok logo are trademarks of ByteDance Ltd. and are used here only to describe the platform that the Service integrates with.

13. Subscription and fees

Access to the Service is provided under a subscription agreed between you and Goarau. Prices, billing period and payment terms are those agreed when your access is granted. Subscription fees are separate from your advertising spend, which TikTok charges directly to you. Unless agreed otherwise in writing or required by law, fees already paid are not refundable.

14. Availability and changes to the Service

We work to keep the Service available and secure, but we do not promise uninterrupted or error-free operation. The Service may be unavailable during maintenance, updates, incidents, or outages of our infrastructure providers or of the TikTok API. We may add, change or remove features over time. When a change significantly reduces core functionality you rely on, we will make reasonable efforts to inform you in advance.

15. Third-party services

The Service relies on third-party services, including TikTok and our infrastructure provider Cloudflare. Your use of TikTok is governed by your agreements with TikTok. We are not responsible for third-party services, their availability or their actions, and links to third-party websites are provided for convenience only.

16. Disclaimers

To the maximum extent permitted by law, the Service is provided "as is" and "as available", without warranties of any kind, whether express or implied, including warranties of merchantability, fitness for a particular purpose, accuracy and non-infringement. Reports, metrics and estimates shown in the Service come from TikTok and from your own inputs and may be delayed, incomplete or revised. You should verify important figures in TikTok Ads Manager before relying on them.

17. Limitation of liability

To the maximum extent permitted by law:

• Goarau will not be liable for any indirect, incidental, special, consequential or punitive damages, or for any loss of profits, revenue, data, goodwill or advertising spend, arising from or related to the Service;
• Goarau will not be liable for decisions or actions of TikTok, including ad rejections, account restrictions, suspensions or billing;
• Goarau will not be liable for results of actions you requested or confirmed, or of automation rules you configured;
• Goarau's total liability for all claims related to the Service will not exceed the subscription fees you paid to Goarau in the three (3) months before the event giving rise to the claim.

Some jurisdictions do not allow certain limitations, so some of these may not apply to you. Nothing in these Terms limits liability that cannot be limited under applicable law.

18. Indemnification

You agree to defend, indemnify and hold harmless Goarau from any claims, damages, losses and expenses, including reasonable legal fees, arising from your ads and content, your use of the Service, your violation of these Terms or of TikTok's policies, or your violation of the rights of any third party.

19. Suspension and termination

• You may stop using the Service and ask us to close your account at any time by writing to support@goarau.com.
• We may suspend or terminate your access, with or without notice, if you violate these Terms or TikTok's policies, if your subscription is not paid, if required by law or by TikTok, or if your use creates risk for the Service or for others.
• When your account is closed, your access ends, your TikTok connections are disconnected and their access tokens are deleted. Your remaining data is deleted as described in our Privacy Policy.
• Campaigns already running in your TikTok accounts are not affected by termination and remain under your control in TikTok Ads Manager.
• Sections that by their nature should survive termination, including those on responsibility, intellectual property, disclaimers, limitation of liability and indemnification, will survive.

20. Changes to these Terms

We may update these Terms from time to time. When we do, we will change the "Last updated" date above, and for material changes we will notify customers by email or inside the Service before they take effect. If you continue to use the Service after the changes take effect, you accept the updated Terms.

21. General

• Entire agreement. These Terms, the Privacy Policy and any written subscription agreement between you and Goarau form the entire agreement about the Service. If a written subscription agreement conflicts with these Terms, the written agreement prevails.
• Severability. If any provision is found unenforceable, the rest of these Terms remain in effect.
• No waiver. Our failure to enforce a provision is not a waiver of our right to do so later.
• Assignment. You may not transfer these Terms without our written consent. We may transfer them in connection with a merger, acquisition or sale of assets.
• Language. These Terms are written in English. Any translation is for convenience only.

22. Contact

Questions about these Terms, requests for access or reports of misuse can be sent to support@goarau.com. We aim to reply within a few business days.